What can you expect from Dynamics 365 and LinkedIn Sales navigator with the Spring ’18 update

What can you expect from Dynamics 365 and LinkedIn Sales navigator with the Spring ’18 update

AI – powered by decades of research from Microsoft– is already infused throughout Dynamics 365. These new solutions are designed to tackle high value, complex scenarios – end to end. Cutting edge AI technologies are implemented on to existing Enterprise scenarios and tailored to your existing processes, systems and data. The first solution is focused on customer service. It includes an intelligent virtual agent for customer care, an intelligent assistant for customer service staff and conversation management tools, all powered by Microsoft AI.

 

The world’s largest professional network is also available at the fingertips of your sales organization, with the Microsoft Relationship Sales solution. Customers like Visa, Dolce & Gabbana and Chemonics are putting Dynamics 365 to work for their business.

Spring ‘18 Updates

Customers familiar with LinkedIn and Dynamics 365 understands how Microsoft Relationship Sales is changing the way we connect with their customers, and Microsoft is going to make it even better. Below are a few of the improvements Microsoft are making to harness insights from LinkedIn Sales Navigator surfaced within Dynamics 365 for Sales. For a comprehensive list and additional details, please visit the blog from LinkedIn’s Steven Kaplan here.

  • To better elevate relationship insights, the user experience will be updated to move beyond a standard widget, and instead, offer fully configurable insights that take advantage of immersive experiences and intelligent business processes to allow for increased flexibility and adaptability to a seller’s unique sales process.
  • Soon LinkedIn InMails and messages can be sent directly from Dynamics 365 for Sales and these activities will be added to the Relationship Insights capabilities of Dynamics 365 for Sales. This will allow Relationship analytics to expand to include activities such as InMail and PointDrive interactions as well as all Relationship Assistant cards to be triggered with LinkedIn data.
  • Customers will be able to natively render profile photos from contact records in LinkedIn, enriching lead and contact data directly within Dynamics 365.

 

Making it easier for every business user to create, augment and extend business applications

From new AI solutions designed for the most complex enterprise scenarios to modular apps that let you tackle transformation one discrete business process at a time. We, Sysfore Technologies are building Dynamics 365 to meet you where you are, at every step of your journey. Contact one of our experts today and to learn how you can implement Dynamics 365 in your organization and find the perfect solution for your business. Write to us at info@sysfore.com or give us a call at +91 (80) 4110 5555

Enhancing Customer Engagement with Digital Transformation in Sales

Customer engagement for a sales organization is more than an influential action initiated by communication – it’s the cycle of everything that happens between personal and digital encounters. Customer engagement demands an organization-wide allegiance to building meaningful connections, establishing relationships, and nurturing those relationships to institute trust. Customer engagement drives every interaction, every process, and every decision—and it’s the key to driving sales.

 

Leaders across multiple industries ranked customer engagement the #1 driving force behind sales versus tactical drivers like automation and productivity

 

The top-performing sales organizations are leveraging digital transformation to unlatch greater revenue growth. They understand the need for technology to fully apprehend customer engagement, and they seek technologies that continually help them evolve their customer engagement capabilities.

 

Digital Transformation and Revenue Growth

To drive customer engagement, many sales organizations are embracing technology to some extent. Where they are in their digital transformation journey varies, depending on their views and behaviors regarding technology adoption.

Digital transformation in Sales

  • Skeptics: Organizations that have yet to begin a digital transformation journey are embracing technological tools that — while may seem rudimentary — are invaluable to their sales teams.

 

  • Followers: As organizations begin to evolve on their digital transformation journey, they look for technologies that will allow for deeper engagements. They start to see the benefits of moving beyond introductory tools and adopting technologies like customer relationship management (CRM) tools to increase productivity, reimagining the capabilities of their sales teams

 

  • Strivers: Organizations who reach this point in their digital transformation journey are committed to evolving their customer engagement capabilities. This is where organizations start to see a cultural shift in the way they view and approach technology, with sales leaders prioritizing digital transformation as an organization-wide initiative—garnering support from the top-down.

 

  • Drivers: Sales organizations in this stage know there is no definitive end to the digital transformation journey. Drivers constantly experiment with advanced technologies and seek every opportunity to engage customers and gain a competitive advantage. Even when technology fails them, they continue to invest and experiment.

 

Turns out that there may be a direct correlation between digital transformation and revenue growth.  You’ll see in the following graph that organizations from the May 2016 Microsoft survey identifying as technology Drivers enjoyed a 50% increase in revenue growth:

Digital transformation in sales_2

Digitally transforming your sales organization is an evergreen journey. It’s an ongoing process that needs to become part of your organization’s culture, and it requires commitment and initiation from sales leaders.

 

To see how Microsoft Dynamics 365 for Sales, part of the next generation of business applications from Microsoft, can help your organization successfully navigate transformation, take this free readiness assessment: https://www.sysfore.com/sysfore-D365-offerings.aspx

 

Learn more about how your organization can pursue service innovation with Dynamics 365. Contact one of our experts today and to learn how you can implement Dynamics 365 in your organization and find the perfect solution for your business. Write to us at info@sysfore.com or give us a call at +91 (80) 4110 5555

Dynamics 365: An AI led Customer Engagement Software

A few week’s back I came across this article “CRM Isn’t Enough – Here’s what next” by Forbes, which states that “CRM’s ability to deliver on its promise has stalled because it is not architected to address the challenges of today’s complex buying environment.” This statement makes us keep an ear to the ground and raise questions about modern topics on sales strategy on which active researches has been going on at Microsoft, Amazon e.t.c.

 

CRM, for majority of the organizations, has always been about sales and management and less on seller empowerment. To truly serve the modern customer, the current CRM model should be reversed. To put customer engagement at the center of a new modern selling engine, a research completed by Microsoft suggests that sales need to adopt a new hybrid sales model.

Empowering sales reps is more about helping engage with their customers, not efficiency through technology.

 

 

Better Engagement, Better Sales Quota

Companies need to revamp their sales strategy to concentrate more on a customer-centric model. One that blends digital journeys and highly orchestrated one-to-one engagement with our sellers at scale. When sellers precisely map the customer journey to the sales process, they attain a state of engagement. Microsoft research also shows that sales teams that emphasize engagement are 2.3 times more likely to achieve quota sales.

 

Big Data and Machine Learning

Better Customer engagement is not just about making a more dynamic sales process or adapting it to each buyer’s unique journey. Other functions within an organization also need to be inculcated, for e.g. orchestrating data, technology, people and automation to gain deeper buyer insights to coordinate the process of engagement

 

By utilizing a holistic customer views, a personalized experience can be created, driven by customer need at any point in their journey. big data analytics and machine learning can be leveraged to anticipate and dynamically deliver on those customer needs. Streamline the engagement process and deliver intelligent, hassle-free solutions that harness multiple channels to naturally engage customers when and where it is convenient for them using process automation.

 

Dynamics 365 Offerings

 

Dynamics 365 is uniquely positioned to offer the infrastructure, platform, business and productivity applications. Microsoft brings together disparate transactional and relationship data across your CRM and ERP, social networks, like LinkedIn, and your productivity, collaboration and email system with Office 365 to deliver customer-centered insights. Sellers can now deliver at scale, the authentic and personal engagement that today’s buyers demand.

 

Take the free readiness assessment for Dynamics 365 on our website

 

Sysfore offers exceptional application deployment and development support to enterprise organizations. Let us help your DevOps teams deliver applications quicker and with higher quality by providing self-service development capabilities that work within existing continuous delivery processes

 

Contact one of our experts today and to learn how you can implement Dynamics 365 in your organization and find the perfect solution for your business. Write to us at info@sysfore.com or give us a call at +91 (80) 4110 5555