Speaking of Microsoft Azure Media Services

Speaking of Microsoft Azure Media Services

Cloud-based streaming and production services can be a boon to any large broadcaster. Media enterprises recognize the key benefits of the cloud as an opportunity to replace up-front capital infrastructure expenses with low variable costs that scale with a project. With the cloud, they no longer need to plan for and procure servers and other IT infrastructure, weeks or months in advance. Producers of broadcast TV programming or live events streamers can spin up hundreds or thousands of servers in minutes, and scale them down after use.

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Build Highly Scalable Websites and Web Apps with Microsoft Azure!

The IT Landscape is changing rapidly with a move away from hosting on traditional servers with their high capital costs to one that uses on-demand services that scale automatically to handle load. IT Departments are being challenged to reduce the cost and footprint of infrastructure and maintenance spend with a focus on reducing CAPEX while also increasing agility.

Microsoft Azure Websites is a fully managed Platform-as-a-Service (PaaS) for hosting websites and web applications. You do not have to manage virtual machines, network load balancers, or deployment infrastructure yourself. All of these capabilities are provided by the Azure Websites service. Focus on your application code, and let Azure take care of the infrastructure to scale and securely run it for you.

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Virtualization on Azure

You can make use of virtualization in your on-site data-centers, but if you’re using Azure you’ll definitely be relying on virtual machines to one extent or another. To create virtual servers on physical servers, you use software that sets up divisions between each virtual machine (VM) and allows them all to operate independently. This adds a layer of abstraction between information and the physical infrastructure that hosts it. This in turn gives you more flexibility on how you can manage and protect the various elements of your computing environment.

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