All businesses – small or large are active adopters of cloud technology. These businesses have challenges of Monitoring, Analyzing and Optimizing their cloud usage. Today, even though this data is available, it does not give relevant insights to the stake holders.
Microsoft Azure Cloud
Microsoft Azure is a growing collection of integrated cloud services that developers and IT professionals use to build, deploy, and manage applications through global network of datacenters, using the tools, applications, and frameworks of your choice.

Speaking of Microsoft Azure Media Services
Cloud-based streaming and production services can be a boon to any large broadcaster. Media enterprises recognize the key benefits of the cloud as an opportunity to replace up-front capital infrastructure expenses with low variable costs that scale with a project. With the cloud, they no longer need to plan for and procure servers and other IT infrastructure, weeks or months in advance. Producers of broadcast TV programming or live events streamers can spin up hundreds or thousands of servers in minutes, and scale them down after use.
Read moreSecurity and Privacy in Cloud Computing for Different Service Models.
Cloud computing is an evolving paradigm with tremendous momentum, but its unique aspects are exacerbating security and privacy challenges. However, when it comes to security, Cloud providers and customers must share the responsibility for security and privacy in cloud computing environments, but sharing levels will differ for different delivery models, which in turn affect cloud extensibility:
In SaaS
The providers typically enable services with a large number of integrated features, resulting in less extensibility for customers. Providers are more responsible for the security and privacy of application services, more so in public than private clouds where the client organization might have stringent security requirements and provide the needed enforcement services. Private clouds could also demand more extensibility to accommodate customized requirements.